The little kitty who turned mischief into an art form.
She was the smallest kitten in the litter. But when it came to curiosity, courage, and causing trouble, Loki was always the biggest.
Some cats are born to cuddle. Others are born to explore. Loki was born to do both — preferably while causing a little chaos along the way.
From the very beginning, Jarrett’s little tuxedo kitten showed that being the runt didn’t mean she had to follow anyone else’s lead. In fact, Loki was usually the one leading everyone else.
Something new to investigate? Something unfamiliar to explore? Something she probably wasn’t supposed to be doing? Loki was almost always the first to try it.
The mastermind behind the mischief.
“I taught them everything. I admit nothing.”A playful motto for a very clever kitty.
I taught them everything. I admit nothing.
A masterclass in mischief.
If her latest adventure got her into trouble, that was when Loki’s real genius came into play.
She would teach her brothers and sisters how to do exactly what had gotten her into trouble. Then, after passing along her newly discovered skills, she would promptly stop doing it herself.
Suddenly, everyone else was getting into trouble while little Loki appeared perfectly innocent.
Coincidence? We think not.
The sweetheart behind the mischief.
Behind those enormous, expressive eyes is an incredibly affectionate little cat. Jarrett describes her as one of the biggest sweethearts in the world.
Fearless explorer one moment, loving companion the next: Loki is both. Whether she’s stretched across a bed, curled up for a nap, or sitting proudly as though she owns everything around her, she has a way of becoming the center of attention.
And even when she’s been up to no good, it’s almost impossible to stay upset with her. One look at that little face explains why.
Even troublemakers need a nap.
Smallest in the litter. Biggest in trouble.
Small kitty. Big personality.
Loki reminds us that the smallest members of a family can have the biggest personalities. She became the explorer, the instigator, the teacher of questionable habits — and the undisputed mastermind of kitten mischief.
Most importantly, she became a deeply loved member of Jarrett’s family. Now she’s joining the Dawgwater family, celebrating the joy animals bring into our lives.
Her honorary title: Chief Mischief Officer — Dawgwater®.
THE EVIDENCE IS ADORABLE
Loki’s Photo Gallery
Real photos. Real personality. Select a photograph to take a closer look.
Loki’s Mischief Files
Case 001: The sibling training program
According to Jarrett, Loki was first to try new things. When a discovery got her into trouble, she taught her siblings the same behavior — then stopped doing it herself. The lesson spread. The little teacher looked innocent.
Verdict: A true family story, with a very playful case title.
Loki’s Favorite Things
Her favorite toys, activities and comforts will be added as Jarrett shares the details.
Follow Loki’s Adventures
More family stories, short videos and social updates are on the way.
Ten proposed products, inspired by the real Loki. These are photo-led design concepts, not finished product photographs. All products are Coming Soon; prices below are suggested retail targets and may change.
Update requests use our contact page to prepare an email for you to review and send. No purchase or reservation is created. Suppliers, final designs, safety specifications, fulfillment and payment arrangements must be established before sales begin.
Every purchase helps support our mission to provide assistance to injured animals in need. This is our planned collection mission; sales have not begun. The contribution amounts and allocation between Helping Paws and the Injured Animal Fund will be clearly disclosed before checkout opens.
Because every pet deserves a healthy life, and every family deserves the chance to keep the animals they love.
For people experiencing homelessness or financial hardship, a dog or cat may be their closest companion, a source of comfort, and an important part of their family. Routine veterinary care can become out of reach when housing, food and other basic necessities take priority.
A portion of the proceeds from Loki’s Little Mischief Co. merchandise will support programs that help these pet owners access preventive veterinary care. The specific contribution percentage or amount will be established and clearly disclosed before sales begin.
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Vaccinations
Help dogs and cats receive essential vaccinations against preventable diseases.
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Microchipping
Support microchips and registration assistance to help lost pets find their way home.
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Spaying
Help provide access to spay procedures to prevent unwanted litters.
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Neutering
Support neuter procedures to reduce pet overpopulation and shelter intake.
How Your Purchase Helps
Little Purchases. Big Love. Healthier Pets.
Before sales open, we will publish the contribution attached to eligible merchandise.
A portion of proceeds will support access to preventive care through established programs and qualified partners.
Once services begin, verified results will be shared here so you can follow the impact.
Future care partners
We welcome conversations with veterinarians, mobile veterinary clinics, animal shelters and nonprofit organizations. No partners are being announced yet.
Reporting begins after services launch. Verified counts of pets vaccinated, microchipped, spayed and neutered will appear here when available.
Services and financial assistance are not currently available. Applications will open only after eligibility, funding and veterinary partners are established.
Helping Paws complements Dawgwater’s existing Injured Animal Fund by focusing on preventive care for pets of homeless and low-income individuals and families. The Fund’s mission to help injured animals continues.
Every animal deserves love, protection, and the opportunity to live a healthy life.
Loki Dawg • The heart behind the missionLoki the Kitty • Chief Mischief Officer
One inspired a mission to save animals. The other is determined to keep life interesting. Together, they’re proving that every animal has a story worth celebrating.
They make us laugh. They make us smile. Sometimes they make us wonder what on earth they’ve gotten into. Most of all, they make our lives better.
A future collection to love
Collectible plush sets · Coffee mugs · T-shirts · Christmas ornaments · A 2027 calendar · Gift boxes
All Two Lokis concepts are in development and are not available to purchase.
PHOTO / DESIGN INSPIRATIONTiny Paws. Big Trouble. Bigger Heart.
PHOTO / DESIGN INSPIRATIONToo Cute to Convict.
PHOTO / DESIGN INSPIRATIONChief Mischief Officer.